Dec 16, 2011 3:03:00 PM
First of all, Google tells us exactly what it is looking for. Here are the Google guidelines for good content. But, what we need to do is translate that into actionable steps. Here is an example of what we want to create for a page.
Topics: social media marketing, content marketing, long tail phrases, traffic
Dec 6, 2011 9:25:00 PM
A fabulous infographic by Voltier Digital. I just could resist posting this. And if this really knocks youir socks off, at the end it gives directons on how to create youir own! Enjoy!
Topics: social media marketing, social media, inbound marketing, content marketing, traffic
Nov 30, 2011 8:07:00 PM
In the past, sales and marketing involved aggressive techniques to identify potential customers and convince them to purchase a company’s product or service. These techniques, known 
as ”outbound marketing,” included cold calling, direct mail and television and radio advertising.
There were several problems with these techniques:
Topics: inbound marketing, content marketing, marketing plan
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