Smarketing - Aligning Sales & Marketing

Posted by David C Aaronson

Jun 18, 2018 6:30:00 AM

Smarketing - Why is it So Good for Business

View The recorded Webinar to learn about Smarketing.

Topics: inbound marketing, email marketing, marketing automation, leads, Sales

No Contest: Why Inbound Leads Trump Cold Calls Every Time

Posted by David C Aaronson

Jul 20, 2015 4:34:43 PM

Tired of cold calls? Work on your inbound marketing.

Hello? Are you listening? While cold calling has a long history, it's not a very effective method of generating new business leads. When it comes to drawing prospective customers into your business, inbound marketing has many advantages over traditional cold calling methods.

Topics: inbound marketing, marketing automation, leads