Digital Inbound Marketing Blog

Terry Hayes

Recent Posts

How to Create Calls to Action that Generate Leads

Posted by Terry Hayes

Jun 17, 2014 7:00:00 AM

 

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Topics: content marketing, calls to action, ctas

How to Create Irresistible Content Marketing Offers

Posted by Terry Hayes

Jun 11, 2014 5:36:00 PM

Every marketer has the job of getting a potential buyer to say “Yes” to a product or service. But how can anyone figure out the psychology of such a large audience?

Here are some content marketing strategies and tips you can use to make your offers more irresistible:

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Topics: content marketing

The 12 Core Components for Effective Email Marketing Campaigns

Posted by Terry Hayes

May 27, 2014 9:58:00 AM

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Topics: inbound marketing, content marketing, business services, email marketing, leads

Branded Content: What Can Your Business Learn from Red Bull?

Posted by Terry Hayes

Apr 18, 2014 9:11:00 AM


Six-year-old Red Bull Media House has over 135 full-time publishing house employees. They’ve produced 105 videos with at least 1 million views on YouTube. Their 2011 film, The Art of Flight, topped the iTunes charts. And those are just a few marketing milestones.

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Topics: inbound marketing los angeles, content marketing

How to Develop Your Ideal Customer Personas

Posted by Terry Hayes

Mar 28, 2014 10:00:00 AM

Developing your customer personas is essential for effective online marketing campaigns. The customer persona profile acts as a means of bridging the gap between company and customer, it helps you provide better customer service and it gives insights as to where your target customers are spending time online. It is an excellent lead generation tool because you’ll be asking useful questions as you learn more about your prospects and customers.

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Topics: inbound marketing, inbound marketing los angeles, customer personas, leads

Is Hubspot's Inbound Marketing Software Right for your Business?

Posted by Terry Hayes

Dec 9, 2013 9:00:00 AM

Managing marketing content for company blogs, email campaigns and social media platforms is a time consuming endeavor. Tracking the results of online marketing campaigns across multiple channels is equally challenging for businesses or marketing departments to manage, often requiring the exporting of analytics data as well as the collating or assembling of data into consolidated reports.

Enter HubSpot…
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Topics: inbound marketing los angeles, hubspot marketing software, hubspot partner los angeles, digital inbound los angeles, hubspot marketing software los angeles, marketing agency los angeles