Digital Inbound Marketing Blog

Is Your Landing Page Hurting Your Inbound Leads?

Posted by David C Aaronson

Apr 29, 2015 7:32:00 AM

Your landing page should be straightforward
and easy to understand.



The web is full of words. You probably spend a large part of your day moving through these words. From emails to articles, the amount of text we work through can feel overwhelming at times. That's why it's so important to ensure that your landing page gets to the point quickly and clearly. Make sure that your landing page avoids these four problems, or you could lose inbound leads.

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Topics: inbound marketing

7 Must-Have Components of Your 2016 Inbound Marketing Strategy

Posted by David C Aaronson

Jan 26, 2015 6:00:00 AM

Use word of mouth to build community locally and online.



Have you resolved to create an effective inbound marketing strategy this year? Inbound marketing is different from traditional advertising. When you're bringing in business with inbound marketing, you find ways to draw your customers into your business through superior content and connections. How can you invite new customers to your business this year? 

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Topics: inbound marketing

How Educational Content Drives Inbound Leads

Posted by David C Aaronson

Dec 15, 2014 4:05:00 PM

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Topics: inbound marketing

Mastering the Laws of Online Attraction in Inbound Marketing

Posted by David C Aaronson

Oct 29, 2014 11:57:00 AM

Anyone who has ever ventured into the world of internet dating knows that an attractive picture gets noticed. But anyone who has ever gone on a blind date based entirely on a photo also knows that a lot more ultimately goes into how appealing a person is than how he/she looks in in a selfie. The same goes for inbound marketing. If you're hoping to engage and retain consumers, your success or failure is determined by a number of different, dynamic factors. Read on to learn five essential inbound marketing strategies.

The art of luring can be tricky to master.

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Topics: inbound marketing

Inbound Marketing Basics: Attract, Convert, Clo$e

Posted by David C Aaronson

Jun 4, 2014 1:15:00 AM

The science of the human mind tells us for a marketing message to be understood, we need to first hear or see it 6 times before we understand that message is being targeted to us. It then takes another 6 impressions for us to receive and acknowledge each message.

So while you may feel that advertisers who repeat a message several times during a broadcast are wasting money,  they are in fact aptly applying their understanding of psychology and human behavior.

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Topics: inbound marketing, inbound marketing los angeles, content marketing, conversion architecture, digital inbound los angeles, leads, traffic

The 12 Core Components for Effective Email Marketing Campaigns

Posted by Terry Hayes

May 27, 2014 9:58:00 AM

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Topics: inbound marketing, content marketing, business services, email marketing, leads