Digital Inbound Marketing Blog

Is it really true that inbound marketing can almost be considered a free website traffic generator? Well, when you consider how inexpensive it is to generate high-quality content, then yes, it really can be a zero-cost marketing solution. However, they key is to do it properly.

Do you want more business to business leads from your website traffic?

Who doesn't? Wouldn't it be great if every visitor to your site filled out a form, and was genuinely interested in your services?

Of course, that probably isn't going to happen. When you look at your analytics you'll see that most of the visitors to your website don't fill out a form or contact you. Chances are they aren't a new visitor, but they haven't seen a lot of your work either, they are somewhere in between a visitor and a lead.

The goal of your website should be to help them along that path and become a lead.

That's where Inbound Marketing comes into play, and further more Hubspot software. We've used Hubspot for quite awhile and enjoy the software.

Tired of cold calls? Work on your inbound marketing.

 
Hello? Are you listening? While cold calling has a long history, it's not a very effective method of generating new business leads. When it comes to drawing prospective customers into your business, inbound marketing has many advantages over traditional cold calling methods. 

From far away, an avalanche can be beautiful. When you're right in the middle of it, you can be swept away into an overwhelming and hazardous situation. An avalanche of website traffic can feel similarly overwhelming. While this avalanche may seem amazing in hindsight, you need to prepare so that you're not overwhelmed in the moment.