Digital Inbound Marketing Blog

If you want to generate inbound lead, start with data. Statistics and research provide a solid foundation for making important decisions about keywords, SEO, sales copy, and other crucial marketing factors. As long as you use reputable sources like the sites detailed below, you'll create an advantage for your business.

A PPC campaign makes an excellent online advertising option, but only when used strategically. It takes years to learn all the jargon and industry standards associated with online advertising, which is why you might want to work with a digital marketing agency instead of taking the DIY approach.

More than 300 million people actively use Twitter on a daily basis. If you create an effective, efficient strategy, you can use Twitter to get business leads and increase brand awareness.

Every time you write a blog post, you click the Publish button and hope it converts readers into customers, draws search engine traffic, and helps spread the word about your products or services. Analytics help you determine whether you're reaching your goals.

If you're putting money in for the office coffee fund, a piggy bank budget might suffice. However, if you're planning an inbound marketing campaign it's best to plan for success. When you spend on marketing, you're investing in the success of your product.

Do you dread cold calls? Whether you're an excellent cold call marketer or you dislike it completely, inbound marketing has turned outbound marketing on its head. In today's inbound world, what does it mean to be an effective salesperson? You can work to transfer your outbound marketing skills into success following up on inbound leads.